| SEO copywriting is the core of your on-page Search Engine Optimization. Web and SEO copywriting are often mentioned together because the first step in optimizing a web page for Search Engines is to optimize its contents for appropriate keyword density.
SEO copywriting or Search Engine Copywriting is the art of re-writing text on the website page in such a way to make it compatible to the Search Engines without losing its appeal for the site visitors.
SEO Copywriting includes optimizing other on-page elements of a web page for the targeted search terms or key phrases. These SEO elements include the Title, Description and Keywords tags, headings and alt text.
Search Engine copywriting is a specialized field that optimizes your site content so that major search engines like Google, Yahoo and MSN can rank your web site higher when a particular search term or key phrase related to your business and for which your web page has been optimized is searched. |